KASK launch new brand KOO – initially dedicated to the production of sunglasses.
KASK is delighted to present their new brand KOO – the name inspired by KASK Optics. KOO is a range for all KASK markets focusing initially on cycling eyewear, with further product categories to be announced. The first KOO collection is named ‘Open’ and is designed specifically to work seamlessly with KASK cycling helmets.
The sunglasses are constructed of polycarbonate with each component 100% made in Italy. Attention to detail has been paramount with lenses manufactured by the renowned lens maker Zeiss. They are available in 12 different colorways so you can coordinate with your KASK helmet, bike and kit.
Open glasses are designed to get the best contact with the face, giving the clearest possible sight. Unique features include an innovative folding pivot to store and fold with ease, and a soft rubber nose-pad with two adjustable positions for a customized fit, a smaller nose bridge will also come as standard in the packaging.
For ease of use, Open glasses also feature easily-removable, interchangeable lenses for year-round optimum vision when cycling. The design also includes an ‘Airflow Active System’ which means the lenses can be tilted at three different angles to adjust the position of the glasses on the face meaning that every rider can maintain the clearest lens possible in all weathers. The flexible temples improve the fitting without interfering with comfort.
The sunglasses has been developed in collaboration with the Drapac Pro Continental team and Italian elite Under 23 Team Colpack who have excelled in 2016. Notable wins include Simone Consonni and Francesco Lamon achieving a new Italian record during the Team Pursuit at the Track World Championships, with Filippo Ganna qualifying with the fastest time and going on to take the win in the individual pursuit.
KASK sponsored athlete Jeremy Powers, who is the highest ranked Cyclocross Elite UCI Male in the United States will be racing Cross Vegas in his ‘Open’ glasses this year along with Matt Hanson who will be using them for the IronMan World Championships in Hawaii.
KOO ‘Open’ sunglasses are designed to keep sun, salt, bugs and mud out of riders’ eyes as well as giving a comfortable, stylish finish at any level of ability. They will be available from Christmas on in Europe, USA and Asia. The 12 colorways available are: white, black matt, black, red, black/red, lime, black/lime, light blue, black/light blue, blue matt, navy blue, pink/navy blue matt.
Open €199 / £169.99 / $239
● GLASSES LENS
● EXTRA CLEAR LENS
● NOSE BRIDGE
The sunglasses will be available with 2 different lenses with a photocromatic lens available to buy separately.
Find out more on the KOO Facebook page.
Founded in 2004, KASK is an Italian company dedicated to the design, development and manufacturing of helmets. While best known for our cycling helmets, we innovate and lead in areas across skiing, mountaineering, climbing, equestrian, rescue teams and safety at work. Our mission is to offer products with a perfect balance between technological excellence, functionality, safety and an attractive Italian design.
In 2016 we launched the KOO brand with the first collection named ‘Open’, a range for all KASK markets focusing initially on cycling eyewear, with further product categories to be announced. Designed specifically to work seamlessly with KASK cycling helmets, they are available in 12 different colorways so you can coordinate with your KASK helmet, bike and kit.
Our expertise in manufacturing high quality helmets has led to collaborations with key sporting teams such as Team Sky, Drapac Professional Cycling and women’s teams including Cervélo–Bigla Pro Cycling and Lares Waowdeals.