What's Cool In Road Cycling

New Sponsor = New Name For fakta

– Reported by fakta –
Team fakta presented its new main sponsor on Thursday. Electronic Data Systems will have it’s name on the team’s pants while the black and red jerseys remain the same. The team name will be EDS-Team fakta.

EDS is one of the world’s largest IT service companies and leader for the North European branch is Asger Jensby, once a leading name behind CSC’s sponsoring of the Danish CSC-Tiscali team.

“We have for a long time been searching for a big sponsor that could bring us the resources necessary for advancement to the first division. Now we will have an economic stability for the rest of the season and will be able to strengthen the team by signing new riders for the next season”, says team manager Peter Sejer Nielsen.

The contract for this and the two following seasons and the team will have a budget of 20-30 million Danish kroner (approx 2-3 million USD) annually. The team will have 18 to 20 riders from next season and the team will go on with a double programme. Sejer Nielsen and his crew will be looking for a couple of big names. The ability to fit the team in social terms like capability of communication among the riders will be very important.

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