What's Cool In Road Cycling

Belkin Pro Cycling Team and SHIMANO extend partnership

After a very successful 2013 Belkin Pro Cycling Team and SHIMANO agreed on extending their collaboration. Today they announced a new partnership for two more years. The team started 2013 as Blanco Pro Cycling Team. Days before the start of the 2013 Tour de France the team announced the sponsorship of Belkin. SHIMANO supported the team throughout the whole season. A season where Belkin Pro Cycling Team won 38 races.

Richard Plugge, general manager Belkin Pro Cycling Team: ”Our partnership with SHIMANO is very important. They have been a valuable and loyal partner for more than 15 years. Even when we were in search for a new main sponsor, they gave us all the support, flexibility and time we needed. SHIMANO is one of the main pillars of our success in 2013. With their top level components and wheels we won many races. And I have all the confidence that we can exceed our 2013 wins next year.”

Hennie Stamsnijder, sport marketing manager SHIMANO Europe: ”We had absolutely no hesitation to extend the partnership with Belkin Pro Cycling Team. Their approach matches our vision, goals and methods perfectly. They are innovative, give valuable feedback and are always pushing to be the best.”

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