What's Cool In Road Cycling

Happy Birthday Sidi!

55 years made up of passion, tradition and innovation

On Sunday, January 18th, Sidi Sport blew out its “first” 55 candles. This is an important milestone, which brings joy and satisfaction to the entire Sidi staff and those who spend every day at the heart of this fantastic enterprise. Starting with Dino Signori, owner and founder of Sidi Sport, who still manages his company today with the same enthusiasm and commitment as when he started.

From 1960 to 2015, Sidi has developed a long, compelling history, one which Dino Signori decided to recall and recount in his book “Dalla testa ai piedi” (From Head to Toe), which was presented in autumn 2014 during a day-long celebration. It’s a history made up of passion, tradition and innovation. Passion for sport, particularly for two-wheels, with cycling and motorcycling becoming the company’s core business. Tradition, with the original Sidi workshops imbued in the art of craftsmen’s know-how growing in to today’s modern and functional facilities. Innovation, with solutions that are always innovative and cutting edge and which have been ideated, developed and perfected to reach the top in terms of productive efficiency and performance excellence. These are the musts for Sidi Sport that are evident to all, whether it be through products from collections introduced to the market and made available to the greater public of enthusiasts, or through the great achievements scored by all the champions from the Sidi stables.

Happy Birthday, Sidi!

I006339-sidi-620Photo of the Sidi Sport headquarter of Maser (Treviso-Italy).

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