What's Cool In Road Cycling

In Siena it’s Time for the Strade… Bianchi

Bianchi is the new official sponsor of the Strade Bianche and Granfondo Strade Bianche. From March 4th to the 6th, the Bianchi Experience Center will be at the Fortezza Medicea (Siena) to display Bianchi’s top gravel and road models, including the limited edition Specialissima Giro105.

bianchi
Bianchi is the new official sponsor of the Strade Bianche and Granfondo Strade Bianche

Next weekend will be an exciting time in the hills of Siena, which will play host to a unique race in the international cycling scene. It will be time for the Strade Bianche and the Granfondo Internazionale Strade Bianche, taking place on March 5th and 6th, 2022. Bianchi will take center stage as the new official sponsor for both events.

The Bianchi Experience Center will be present in Siena starting Friday, March 4th. Under the shade of the Fortezza Medicea, bike lovers will find the best of Bianchi’s gravel and road range: Impulso Pro, Arcadex, Oltre XR4 and the limited edition Specialissima Giro105.

In addition to the WorldTour competition dedicated to the pros, Bianchi will also support the Granfondo Strade Bianche scheduled for Sunday, March 6, 2022, when amateurs will ride on the same course as the Strade Bianche elite women’s race. It’s the perfect challenge for the new Impulso Pro, Bianchi’s fast gravel bike par excellence. The Impulso Pro is designed for speed and guarantees top performance in terms of reactivity and rideability, both on asphalt and dirt roads.

Moreover, in view of the 105th edition of the Giro d’Italia starting on May 6, 2022, the Siena event is the first opportunity to see the exclusive Specialissima Giro105 frame in person. The one-of-a-kind frame, hand-painted in Italy in awe-inspiring Enrosadira, is available in only 105 numbered units, exclusively on sale only at bianchi.com starting April 15, 2022.

The Bianchi Experience Center will be at the Expo Village in the Fortezza Medicea on these days:

  • Friday, March 4, from 1:00 p.m. to 7:00 p.m.
  • Saturday, March 5, from 8:00 a.m. to 7:00 p.m.
  • Sunday, March 6, from 8:00 a.m. to 3:00 p.m.

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The Granfondo Strade Bianche is the perfect challenge for the new Impulso Pro

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