What's Cool In Road Cycling

Movistar Team – Measuring up for 2015

After an extremely successful inaugural year working with Movistar Team in 2014, a delegation from Endura’s Product Development department joined the World’s number one road team at their pre-season camp in Pamplona last week to measure up all 28 of the squad for the 40+ items included in the team kit. Endura also updated the riders and staff on the technical developments that Endura are making, including work in Drag2Zero’s facility at the Mercedes AMG Petronas F1 wind tunnel and the University of Kent’s environmental chamber.

Movistar Team celebrated the squad’s 35th anniversary in style, winning both of the UCI WorldTour rankings available to them – a successful defence of the team ranking and Alejandro Valverde in the rider classification. In total, the team won 34 times during the season with 10 different riders and Valverde notched up 11 victories and almost 30 top ten finishes in 77 days of racing.

Fit session 3

Endura’s partnership with Movistar Team has seen the Scottish company work tirelessly with the riders to develop the best possible kit in the peloton. Scientific testing and rider feedback have been combined to tweak existing pieces and develop new products throughout the year, all produced in the company’s state of art facilities in Livingston, Scotland.

The team’s outstanding results in various time trials, including the opening and closing time trials at the Vuelta a España, the Spanish champs whitewash, Adriano Malori’s convincing win in the Italian Championships, and Alex Dowsett’s new British ten mile record prove the credentials of the extensively wind tunnel tested aero kit, developed in conjunction with Drag2Zero.

Fit session

Climate chamber testing has been employed to develop the lightweight “summer” jersey, proven to increase cooling performance and reduce overall weight by a considerable margin, essential for hot mountain stages. To provide protection, Endura have invested in innovative fabric developments to deliver the perfect balance between close fitting comfort and protection from the elements when riding hard through wet and cold conditions.

Comfort on the bike has also been examined through scientific tests with pads developed using a dynamic saddle pressure mapping system, in conjunction with German fit experts, gebioMized®, tailoring pad shape to reduce pressure peaks for increased comfort without unnecessary bulk.

Fit session 2

Endura is of course in the business of producing cycling apparel for cyclists of all levels which is why the technologies developed for the best in the world can now be seen filtering in to the brand’s main range products for the coming year.

This partnership with Movistar Team and the increasingly high tech, scientific development path allow Endura to continue to produce market leading products, providing all riders the opportunity to experience world class performance and comfort.

Classics Jersey

FS260-Pro SL Bibshort

FS260-Pro SL Jersey

Movistar Team Jersey

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