Strava Expands Community With New Gym & Studio Sync Partners
Strava continues to grow beyond outdoor running and cycling as it adds 10 more Gym & Studio integrations. The platform’s newest partners join strength-training apps like Fitbod and studio workouts including Flywheel extending its ability to better serve athletes. View a full list of new partners here.
Driven by lack of time and inclement weather, indoor workouts are on the rise. More than 75 percent of Strava athletes do activities other than run or ride outdoors at least once a week. According to Strava, strength training, indoor running and cycling, swimming, and yoga are most popular. Gym & Studio Sync enables athletes to share more of these workouts to Strava with the rest of their fitness experiences. Once connected to Strava via a Gym & Studio Sync partner app, workout data, analysis and photos flow seamlessly to your Strava profile and training log. Online experiences of meditation and yoga with YogaGlo, an at-home workout with barre3 or Sworkit will now appear alongside outdoor rides and runs in your Strava activity feed.
“Our athletes don’t have one single way they workout–they like to mix it up–a trail run, some strength training and a studio class all in the same week,” says James Quarles, Strava CEO. “Today’s athlete expects a level of connectedness and community to stay motivated. There hasn’t been a great way to connect your outdoor activities with your indoor training. Wherever you sweat, we want it to have a home on Strava. The rapidly growing ranks of Strava Gym & Studio Sync partners have developed the best digital experience for their athletes and we’re excited to make those experiences count on Strava.”
Learn more about Gym & Studio Sync here.
Strava’s newest partners include:
· Barre3, a fitness company that offers hundreds of online barre videos and new streaming workouts each week.
· Concept2, which helps athletes train with their indoor rowers, the SkiErg and BikeErg.
· Fitreserve, the premier multi-studio fitness membership with access to over 100,000 classes at 750 studios in NYC, Boston and Washington, D.C.
· The Sufferfest, a comprehensive training app for time crunched cyclists and triathletes with unlimited streaming to a library of workouts and videos designed by elite coaches.
· Sworkit, which provides athletes and beginners with highly effective bodyweight workouts that fit into the exact amount of time you specify.
· Technogym, the world-leading international supplier of technology and design-driven cardio, strength and functional equipment starting with their MyCycling line.
· TrainerRoad, which makes cyclists faster through their proven, all-in-one training system of structured indoor workouts, science-backed training plans and analysis.
· Weav Run, a music running app that seamlessly syncs songs to match your every step.
· Yogaglo, an online yoga and meditation platform that features thousands of professionally-filmed yoga, meditation, and lecture classes.
· Zwift, the at-home training game connecting athletes around the world to ride, run, race, and train together.
Last year Strava announced integrations with Zwift, Peloton, Fitbod, Flywheel and numerous other indoor partners in a move to add value to their community of athletes, 37% of which are working out indoors more than they did the previous year.
Strava’s vast reach of their global athletic community, grows by one million new members every 40 days. Download Strava for iOS or Android and upgrade to Strava Premium to access advanced features. To learn more about Strava, visit www.strava.com. To learn more about how brands, businesses and organizations can work with Strava and connect to a global community of athletes, visit business.strava.com.
Strava is the social network for athletes. Our mobile apps and website connect millions of active people every day. All athletes belong on Strava, no matter where they live, which sport they love or what device they use. Join the community at strava.com.
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