Tinkoff-Saxo partners with new nutritional sponsor PROBAR
Tinkoff-Saxo continues to strengthen the team by signing a new sponsorship deal with organic nutrition company PROBAR, effective immediately. PROBAR will supply Tinkoff-Saxo with organic and GMO-free nutrition and energy bars for the upcoming Tour de France and the rest of the cycling season.
“We are excited about presenting PROBAR just one day ahead of Tour de France. PROBAR was recommended to us and we tested their products extensively. Our riders were very satisfied with the products and our research showed that PROBAR met our nutritional needs”, says Ricardo Scheidecker, Technical Director at Tinkoff-Saxo.
PROBAR will supply Tinkoff-Saxo with Meal bars, FUEL bars, and BOLT chews for the upcoming Tour de France and the rest of the cycling season.
“The products are easy to eat during the races, taste excellent and additionally PROBAR’s organic and GMO-free philosophy is in line with ours and also means that we don’t stress the riders’ digestive system”, continues Ricardo Scheidecker.
The new partnership is likewise a cause of excitement at PROBAR, who looks forward to having their products featured in the peloton of World Tour cycling. Jason Lambert, PROBARS Marketing Director said:
“It’s exciting to see athletes at the top level of the sport gravitating toward products like ours that are plant-based and made with real food ingredients. We’re thrilled that the Tinkoff-Saxo squad will be energizing their efforts with PROBAR”.