Zwift Partners with ABSA Cape Epic
Zwift’s first dedicated mountain bike partnership to deliver specific workout series ahead of 2019 Absa Cape Epic.
Zwift, the multiplayer online training and racing platform, today announces a formal partnership with the Absa Cape Epic. As part of the partnership, Zwift will be hosting an eight week Group Workout series commencing on January 21.
The workout series has been designed by former World Cross Country MTB and four-time Absa Cape Epic Champion, Annika Langvad. The Group Workouts will run on Tuesdays and Thursdays over an eight week period commencing on Jan 21. Group Workouts are unique to Zwift and enable Zwifters to train together, following a properly structured workout program. All riders are able to train to their own training zones, based on a percentage of their FTP (Functional Threshold Power). Zwift keeps all riders banded together for a collective training experience.
As part of the partnership, Zwift will be following Cape Epic Founder, Kevin Vermaak, as he prepares for the 2019 event, training with his partner, Andrew Hunt on Zwift. Hunt is Kevin’s first stage race partner where they completed LA RUTA DE LOS CONQUISTADORES in 2002. The event is in Costa Rica where Hunt still resides, some 7,000 miles from Cape Town. The 2019 Absa Cape Epic will be the second stage race they compete in together.
“I’m really excited to deliver our first mountain bike specific program on Zwift.” Says Zwift CEO and Co-Founder, Eric Min. “The Absa Cape Epic is a beautiful event, but one that requires serious training. I have no doubt that our training program will help participants this year, and allow them to get even more enjoyment from the challenge. I’ll be keeping an eye on Kevin’s training progress over the next eight weeks, so no pressure!”
“I’m aiming to start the race this year with the best preparation possible.” says Vermaak. “Zwift is not just an effective training tool, but a fantastic way of bringing people and communities together. This training program will help bring the Epic community together under one roof with this training series. For me though, it will also bring me closer to my training partner. Andrew is based on the other side of the world, so this is the first time that we will actually be able to train together ahead of the race.”
The full Absa Cape Epic workout series will be made available to all Zwifters as a training plan after this year’s race which takes place from March 17-24.
More information on the series can be found at: https://zwift.com/events/series/the-absa-cape-epic-workout-series/
More information on the Absa Cape Epic can be found at: https://www.cape-epic.com/
Zwift is the fitness company born from gaming. We’re dedicated fitness enthusiasts that also happen to be experienced software and video game developers. Combining that passion and deep understanding of the fitness world, Zwift is the first company to use massive multiplayer gaming technology to bring the outdoor experience indoors. Athletes from around the globe can train and compete with each other in rich, 3D-generated worlds simply by connecting their existing devices & hardware (e.g. cycle trainers, power meters, treadmills heart rate monitors, etc) wirelessly via open industry standard ANT+ and BLE. From friendly competition, to racing & structured training programs, Zwift is building a community of like-minded athletes united in the pursuit of a better social fitness experience.
About Absa Cape Epic
The Absa Cape Epic is the world’s premier mountain bike stage race. The route changes every year, leading aspiring amateur and professional mountain bikers from around the world through roughly 700km of unspoilt scenery and 15 000m of accumulated climbing, over some of the most magnificent mountain passes in Western Cape in South Africa. The Absa Cape Epic is the most televised mountain bike stage race in the world and the only eight-day mountain bike stage race classed as hors catégorie by the Union Cycliste Internationale (UCI). This official UCI status makes it a highlight on the professional racer’s calendar. The Absa Cape Epic also attracts aspiring amateur riders wanting to test themselves against the best. It is a full-service race, meaning that everything is taken care of from the start – all riders need to think about is riding.
In 2016 the Cape Epic PTY (ltd) was acquired by the IRONMAN group, part of the Wanda Sport holding company. In terms of IRONMAN’s strategy, the Cape Epic will be the pinnacle event of a world series in which stage races around the globe offer qualifying slots for the South African race.