Danny MacAskill laughs when he recalls briefing Endura on his kit requirements for a trip to Mount Kilimanjaro last year.

Endura Inc. today announced the immediate availability of custom clothing to cyclists in the United States. The introduction of Endura Custom Cycling Clothing is the natural next step for the Scottish company that has been producing custom clothing for over 25 years.

Endura has been quietly assembling a new army. Never content with sitting on the sidelines, recent accolades and awards highlight a renegade brand with a relentless approach to raising the bar on the industry benchmarks.

Endura is thrilled to announce a new partnership with Scottish cycling legend, Graeme Obree, the inimitable, pioneering godfather of bike aerodynamics otherwise known as the “Flying Scotsman”.

Rising spring temperatures don’t always coincide with bright skies and dazzling sunshine which can result in new challenges for your cycling wardrobe.

The Cervélo Bigla Pro Cycling Team today revealed its clothing for the 2016 season as manufactured by new partner Endura. With Cervélo coming on board as a title sponsor through 2018, the updated cooperate identity of the team now includes the bicycle brand’s red colour.

Does life get any better than when you’re out on a cold, crisp winter ride, on one of those beautiful days when the sun is out and you can see your breath in little clouds as you battle your way up your favorite climb?

Warm, comfortable feet are essential for an enjoyable ride. Exposed to the elements and right in the line of fire of front wheel spray and mud, your feet are under constant attack throughout the off-season.

Endura is excited to announce that the Scottish bikewear and accessories brand is the new clothing sponsor for the Cervélo-Bigla Pro Cycling Team. With Endura and other key sponsors heavily involved in aero technology and research, the Cervélo-Bigla Pro Cycling Team will have the best equipment available for their 2016 season.