What's Cool In Road Cycling

Endura Custom Now Available In United States

Endura Inc. today announced the immediate availability of custom clothing to cyclists in the United States. The introduction of Endura Custom Cycling Clothing is the natural next step for the Scottish company that has been producing custom clothing for over 25 years.

Endura: A Fresh Perspective

Endura has been quietly assembling a new army. Never content with sitting on the sidelines, recent accolades and awards highlight a renegade brand with a relentless approach to raising the bar on the industry benchmarks.

Endura: Bright but Light

Rising spring temperatures don’t always coincide with bright skies and dazzling sunshine which can result in new challenges for your cycling wardrobe.

Endura reveals 2016 Cervélo Bigla kit

The Cervélo Bigla Pro Cycling Team today revealed its clothing for the 2016 season as manufactured by new partner Endura. With Cervélo coming on board as a title sponsor through 2018, the updated cooperate identity of the team now includes the bicycle brand’s red colour.

Endura: Best Foot Forward

Warm, comfortable feet are essential for an enjoyable ride. Exposed to the elements and right in the line of fire of front wheel spray and mud, your feet are under constant attack throughout the off-season.